Market Research & Insights Lead – 18639
Duration: 12/31/2026
Location: Juno Beach, FL
This position serves as a key contributor on the team in across a broad range of marketing research and analytics activities. A successful candidate will have a background in insights and reputation management and will have experience consulting on polling requests, establishing polling methodologies, writing and vetting questionnaires and discussions guides, performing data analysis, presenting results to large groups and working cross-functionally to implement insights into action.
Employees in this role are expected to work with a high degree of initiative and independence in anticipating client needs, building relationships, developing solutions that further the business objectives and ensuring their successful implementation.
Job Duties & Responsibilities
• Collaborates with business partners to develop an insights roadmap that aligns with key priorities
• Creates and standardizes approaches for identifying & quantifying public opinion trends in communications nation-wide
• Recommends and manages custom research methodologies such as focus groups, in-depth interviews, surveys, text analytics, polling and customer sentiment analysis
• Produces and presents work in dashboards, presentations and recurring reports that advise and inspire internal partners to action
• Assists in the creation of audience personas and helping to build digital targeting audiences based on research results
• Crafts strong stories that are inclusive of several types of data sources including behavioral data, qualitative and quantitative studies, and syndicated research to shape full stories of consumer and market driven data
• Uses a broad research toolset, including an understanding of complex research methodologies and the ability to execute DIY research projects
• Shares recommendations to business partners
• Effectively manages multiple vendor relationships
Education:
Bachelor’s degree preferred plus 8 or more years related experience.
To apply for this job email your details to angela.mixson@gttsi.com
